Seagull Scientific appoints new sales director

Seagull Scientific, makers of BarTender software, provider of software to print, mark and code labels, RFID tags, products, and packaging, has appointed Natalia Echevarria as the company's new EMEA sales director.  

‘Natalia Echevarria brings a remarkable career spanning over a decade with Seagull Scientific Europe,’ said Matthew Brine, chief revenue officer of Seagull Scientific. ‘Natalia started her career as a channel sales representative, and her dedication and accomplishments propelled her to the position of regional sales manager.  

‘We are thrilled to welcome Natalia Echevarria to the role of EMEA sales director. Her exceptional leadership skills and profound industry knowledge make her the perfect fit for this role. We look forward to her continued contributions and leadership of the European sales team.’  

Echevarria’s appointment as EMEA sales director is timely, coinciding with Seagull Scientific Europe's success and thriving BarTender Cloud business.  

‘I look forward to helping our partners grow their business and expand their BarTender Cloud sales,’ said Echevarria. ‘Our recent launch of BarTender for Microsoft Dynamics 365 is a unique opportunity for our partners to help customers meet their requirements, including driving efficiency, eliminating errors, reducing costs, meeting industry standards and ensuring regulatory compliance.’